3D-ED Team

Janelle Albertson, Advisor

As Chief Communications Officer for Colorado Department of Education and a 21-year veteran as a school public relations chief she is accredited in public relations by the Universal Accreditation Board. Janelle has done extensive work in public relations in Kansas and Colorado and has worked to promote public education and strategic public relations at the state and local level. She has spoken at conferences across the nation and is a member of numerous professional organizations such as Association of Business Communicators, and the Colorado School Public Relations Association. She is also one of the authors of School Public Relations: Building Confidence in Education.

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Tamani Anderson-Powell, Trainer

Tamani is an educator by training but a people person at heart. She enjoyed teaching in middle school setting for 9 years before serving as an assistant principal for 2 years. In her position as the Director of Marketing, Communication and Research for Wake County Schools’ Magnet Programs, she combined her passion for people with her desire to see all students succeed. Tamani is an expert with customer service strategies and training, and knows how to assist families as they explore varied educational settings.

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Sandy Ballard, Trainer

Sandy has devoted over 30 years to a career in education — as a teacher, mental health counselor, psychometrician, curriculum designer, and national educational consultant. She is Co-Founder of West End Media, Inc., three-time winner of the “Outstanding Vendor Supporting Quality Education” Award. As Curriculum and Professional Development Director at West End Media, Inc, she provided consultative and implementation services for the K-12 educational market in the mid-Atlantic region. Sandy holds a Bachelor of Arts in Education from the College of William and Mary and a Master of Arts in Counseling from the University of Mississippi. Her vast experience in a diverse range of roles gives Sandy a unique perspective and great understanding of how to help administrators, educators and students attain their social and instructional goals.

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Terri Cicero, Consultant

Terri is co-founder of Change Solutions, and a 28-year veteran of public education, with experience in Counseling, Employee Assistance, Wellness, Change Management, and Labor Relations in a large urban school district. With a Master’s in counseling and, as a Florida Certified Mediator, she draws upon her professional, educational, and personal experience in creating unique change management programs. Her trainings build upon the best practices of cognitive therapy foundation, emotional intelligence theory, and holistic wellness and medical practices. Terri’s unique experience with solution-based outcomes and relationship building has her customized professional development workshops in high demand. Her energizing personality is entertaining, and she is sure to engage any audience as either a keynote speaker or workshop presenter.

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Sandy Cokeley, Consultant

Over the course of her career, Sandy has amassed a unique blend of connected experience in public relations, marketing, and continuous improvement.
After initial experiences in the public and private sectors, she assumed the communications specialist post for the Pearl River School District in a New York City suburban community. Her role soon expanded to the administrative level as Director of Quality and Community Relations working alongside the senior leadership team in both communications and adoption of the continuous improvement management model. Pearl River moved from average-performing to one of the top districts in New York State and was named one of the first Malcolm Baldrige National Quality Award recipients in education in 2001, the application for which Sandy authored. Sandy retired from Pearl River in 2012 and now consults full-time (Cokeley Communications) with school districts and organizations in both community relations and continuous improvement.

In 2012-14, Sandy served as project manager for the National School Public Relations Associations (NSPRA) School Communication Benchmarking Project, overseeing development of the first two editions of their Rubrics of Practice and Suggested Measures. In 2006, she led a national team of educators for Queen Rania’s Court in Jordan in developing criteria for a national teacher award. She serves frequently as a keynote speaker and workshop presenter.

Sandy holds a B.A. from Dominican College and is accredited in public relations. She is past president of both the New York State and the National School Public Relations Associations (NSPRA) and has served as an eight-time Baldrige examiner/senior examiner/alumni examiner. She is co-author of Malcolm and Me: How to Use the Baldrige Process to Improve Your School, published by Scarecrow Education, and authored the opening chapter in the second edition of NSPRA’s book, School Public Relations: Building Confidence in Education.

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Joseph Curran, Advisor

Joseph is an experienced manager in educational marketing and training for K-12 programs. Mr.Curran holds a Bachelor’s in Sociology from Villanova University, and a Masters in Social Psychology from Lehigh University. Mr. Curran has served as a consultant to various educational organizations including Random House Publishers, Douglas College, Rutgers University, and the Council for Advancement and Support of Education. He has been a college professor and has experience developing curriculum. From 1998 to 2003 he worked with NewsBank, Inc. where he managed and implemented staff development for curriculum. He has served on the committee for the Collier County Education Foundation, Florida, and has served on the board of directors for Eisenhower Math & Science Consortium (SERVE). He is responsible for authoring books which include Stories in Time, Staff Development for Multiple Media Mathematics, and Sociology: An Introduction. Joseph is currently working as Director of Implementation for Achieve 3000.

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Zackery Davis, Trainer

Zackery Davis is an experienced trainer and facilitator who recently joined the 3DimensionED team. Zack is a native of Kinston, North Carolina and a United States Air Force military retiree. He is a graduate of the Community College of the Air Force with a degree in Human Resources, a graduate of McMurray University in Abilene Texas with a degree in Business Administration, and a graduate of Abilene Christian University also located in Abilene Texas with a tri-discipline master’s degree in Business Administration, Psychology and Communications. Zack joined the Wake County Public School System as a certified Human Resources Administrator in 1998 after his military career. In addition to working with 3D-ED he volunteers as a mentor and tutor at local schools in support of the Adopt-a-School program.

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Michael Fisher,Consultant

Mike Fisher is a former teacher who is now a full-time author, educational consultant, and instructional coach. He works with schools and districts focused on sustaining curriculum-mapping initiatives and integrating instructional technology. He specializes in the integration of research-based instructional strategies to facilitate transformations of curriculum design, instructional practice, and professional collaboration, currently around Modern Learning and Common Core Integration. He is an active blogger who writes often for the Curriculum 21 Ning (curriculum21.ning.com) and ASCD’s Edge Social Network (http://edge.ascd.org). His web site is The Digigogy Collaborative (digigogy.com). His latest publication, Curriculum Transformations: One Unit At A Time, will be published by ASCD in February 2013.

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Kathy Goehring, R.D., Consultant

Kathi Goehring, R.D. has over 27 years of experience in the food service industry, with specific expertise in creating, implementing and managing programs specifically designed to increase satisfaction. She held a series of progressive operational, leadership and executive positions with one of the nation’s largest food service management companies, at which she promoted and advocated consistent standards for satisfaction at hundreds of locations. Ms. Goehring is equipped to deliver highly personalized, location-specific programs that help operators and executives understand how all of the components of their food service operation can collectively contribute to successful satisfaction outcomes. Among her specialties, Ms. Goehring focuses on the importance of communications and relationships with key audiences, including administration, employees, volunteers, students and support staff. Her operations background emphasizes performance improvement initiatives, sharing of Best Practices and leadership toward achievable solutions. Ms. Goehring was selected by the American Dietetic Association in March 2004 to serve on a volunteer committee of industry professionals to review the ADA’s Customer Satisfaction Toolkit.

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Benita Gordon, Consultant & Trainer

Benita Gordon has extensive experience working in education as Director of Elementary Personnel. Her position allowed her to work closely with principals, paraprofessionals, the auxiliary staff, the student nutrition department, substitutes, after school programs and the district’s day care facility. In this position Benita led the revamping of the district’s New Teacher Orientation sessions and received many accolades for bringing customer service to the forefront.
Benita has a Bachelor’s Degree from Lambuth University in Jackson, Tennessee and Masters of Science in Administration from the University of Houston. Benita received her teaching certificate in 1980 and her principal certification in 1990 and still maintains those credentials. In addition, Benita is ESL (English as a Second Language) certified.
Benita taught grades first through fifth for eleven years, was an assistant principal for three years, and an elementary principal for eighteen years which included two bilingual campuses. Among Benita’s greatest accomplishments was her ability to lead four At-Risk campuses to Recognized status as determined by the Texas Education Agency.
Benita is married to John Gordon, II and has two grown sons, John Gordon, III and Taylor Gordon. She is also the owner of three lively dogs.

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Alan Hoffler, Trainer

Raised around America’s Space Program, Alan Hoffler has earned degrees in aerospace engineering and applied mathematics and never bothered to pursue a living in either field. At some point in his 20 years of training technical corporate audiences, instructing in the college classroom and teaching public high school he became passionate about helping others communicate more effectively. He believes that communication has the power to change a person, an organization, a community, and the world. When he’s not speaking or training, he stays active serving in the local chapter of his professional organization, supporting activities and instructing in his local church, and enjoying the privileges of his private pilot’s license. His blog identifies solutions to common communication foibles and highlights his analytical eye and desire to improve himself as well as his clients. His most challenging training endeavor is also his most enjoyable – raising two children.

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Barbara Hunter, APR, Consultant

Since 1987, Barbara Hunter has led school districts and national education associations in achieving excellence in school communications. She is now the president of Hunter Communications based in Alexandria, Va.

She has served a total of 14 years as the chief communications officer in two school districts—Fairfax County Public Schools and Alexandria City Public Schools, both in Northern Virginia.
In Fairfax County schools, the nation’s 10th largest school system with approximately 187,000 students, Hunter led the school system’s strategic communications initiatives, web site, public information television programming, media relations, business-community partnerships, family-school partnerships, and special education parent resource centers. She also directly supported the Fairfax County School Board in its communications and community engagement efforts.

In Alexandria City schools—a highly diverse, urban school district—Hunter transformed the communications program into a responsive and reliable one using social media, a mobile app, and family communication tools with a strong customer service focus.

She previously served as director of communications for the National School Boards Association where she oversaw the organization’s strategic communications efforts, web site, and media relations, and trained school board members in media relations, community engagement, and group facilitation. In addition, she was editor of The School Administrator magazine published by the American Association of School Administrators.

Hunter has a bachelor’s degree in communications and management from Hood College in Frederick, Md., and a master’s degree in public relations management from The American University in Washington, D.C. She also holds accreditation in public relations from the Public Relations Society of America. She is the Mideast Region Vice President for the National School Public Relations Association as well as a past president of NSPRA’s Chesapeake Chapter. Hunter is also a frequent speaker on communications topics throughout the country. She has earned national recognition for her work, including the Silver Anvil Award of Excellence from the Public Relations Society of America for a community engagement campaign on changing school start times.

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Gma Howze, M.Ed., Consultant

Gma Howze is a leading expert in Parent Involvement. Her specific focus is academic achievement for all students. Gma’s expertise is fueled by years of classroom teaching experience, district program coordination and curriculum development in the areas of math, science, engineering and technology and non-profit executive management. Additionally, she has worked in a variety of ethnically diverse settings, urban and rural, affluent and economically disadvantaged districts. As a parent of four children, Gma knows first-hand the importance of parent involvement in the development and success of a child. Her background, education and experience uniquely positions her to know and understand the crucial difference that intentional involvement can make in a child’s sense of belonging, confidence and sustained academic performance.

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Herb Kranze, Trainer

Herb is an educator who has a unique blend of experience in the instructional area of education, the administrative area of education and the business world. Mr. Kranze has served as a teacher, curriculum coordinator and trainer at various schools and companies around the country. Mr. Kranze’s experience in staff development makes him a key trainer who understands the need for successful implementation of any initiative.

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Bridgett Neff, Student Advisor

Bridgett Neff is a student from the Lee’s Summit School District in Missouri. She is on the principal’s honor role and a member of the Spanish National Honor Society, Youth In Government, and Book Club. Bridgett’s hobbies include managing the Lee’s Summit boys’ basketball team, tutoring third graders, singing in her high school choir, baking, and traveling the world. Her dream is to graduate from Duke University with a medical degree, and manage the Duke men’s basketball team.

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Jacqueline Price, Advisor

Jacqueline has devoted 31 years to a professional career in public education. Price began in education as an elementary school teacher. After five years of teaching, she moved to the administrative ranks as a school public relations professional. Her school PR career includes experience with the Pennsylvania Department of Education, a county educational service agency which served 42 school districts, a small suburban school district of 6,800 students, a large county-size school district of 135,000 students, a private consulting firm, and Capistrano Unified School District, a system with more than 50,000 students where she worked for over 17 years. She is a Past President of the National School Public Relations Association, an organization representing school public relations professionals throughout North America.

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Dr. Perry L. Perkins, Advisor

Dr. Perkins’ professional career in education has spanned 42 years. He holds a master’s degree in curriculum and instruction and the doctor of education degree in educational administration both from the University of Kansas in Lawrence, Kansas. Perkins began his career as a middle and high school teacher including teaching in the Kansas City, Kansas School District. His administration service began as a high school principal followed by positions at the district level serving as an associate superintendent and superintendent. He served in schools and school districts from small town school districts to urban schools. He has made numerous presentations across the nation with a focus on leadership in effective schools and districts. After retiring as a superintendent, Perkins served as the coordinator of the educational administration preparation programs at the University of Kansas where he taught courses in the doctorate program, served on numerous dissertation committees, and supervised doctorate students in the field experience activities. Earlier, Perkins served as an adjunct professor at Baker University and Washburn University.

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Dr. Kevin Snyder, Trainer

As a professional speaker, author, and educational administrator with significant leadership experience, Kevin’s passion and mission is helping leaders take action to lead successful organizations and fulfilling lives. As a former Dean of Students and himself being from a large family of teachers, he knows what types of programs not only engage educators, students and parents, but also what messages leave a lasting, developmental impact. Kevin has in-depth experience in numerous areas of personal growth techniques and leadership development at all levels. He has facilitated seminars and keynote presentations in all 50 states, is the author of two books and is a frequent columnist for several magazines.

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Dr. Gary Stebbins, Consultant

Dr. Stebbins is a Professor at San Jose State University. He received his doctorate from the Fielding Institute where his research was focused on school leadership and the important skills needed by building principals. He also holds master’s degrees from San Jose State University in School Administration and the College of Notre Dame in Outdoor Education. Dr. Stebbins has served as a principal and teacher, where he was recognized for creating an environment that supports the emotional, social and academic development of his students and staff.

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Sami Walter, Student Advisor

Sami Walter is an honor role student attending the Shawnee Mission School District in Kansas. She is an active member, and Vice President, of her Girl Scouts troop. Sami is a member of the National Chinese Honor Society and was one of only ten members chosen based on her dedication to the language, and her contribution to the class and community service. She sings in the choir and attends songwriting club, partakes in advanced debate, and since 3rd grade has competed in matheletics. Sami consults with 3D-ED and provides a much-needed student perspective on subjects of interest.

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Anna Warren, Leadership Coach

Anna Warren, M.Ed., specializes in leadership effectiveness coaching, working with school leaders to achieve personal and professional goals that lead to balanced lives, meaningful relationships, and successful schools. With a background in training and staff development, and 14 years of experience as a campus administrator, Anna understands the needs, demands, and challenges of educational leaders and helps them to lead change through a coaching approach that promotes both reflection and response. Anna designs customized trainings for school teams, focusing on their strengths, with a practical, fun approach that will connect individuals and give them effective tools for working together.

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Amy Westby, Consultant

Born and educated in Minnesota, Amy Westby was recently appointed to the role of Program Director for World Savvy. She has administered schools and organizations worldwide since 1993, growing from an interest in global stewardship and commitment to young people. Growing up within a diverse family and through extensive world travel, Amy has given her energies to championing equality in society and developing cultural relationships from all backgrounds. Her volunteer work in various countries and with international education organizations demonstrates her real compassion for people all over the world. She holds a M.Ed in Comparative International Education and Development and she has taught and served in educational leadership roles on several continents in addition to schools in the American public, private, and charter systems. Prior to this role, Amy focused on setting national standards for quality travel education programming and building advocacy for strong supplemental learning programs for students and teachers. Amy has also served as a Board of Trustee member for accrediting agencies and as an advocate for technology in education and college and career preparation programs. Currently, Amy teaches as an adjunct professor at The University of Virginia.

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